Healthy Start Scheme

If you’re more than 10 weeks pregnant or have a child under the age of 4, you may be entitled to get help to buy healthy food and milk.

To check your eligibility and to apply online click here

If you’re eligible, you’ll be sent a Healthy Start card with money on it that you can use in some UK shops. Your benefit will be added onto this card every 4 weeks.

You can use your card to buy:

• plain liquid cow’s milk
• fresh, frozen, and tinned fruit and vegetables
• fresh, dried, and tinned pulses
• infant formula milk based on cow’s milk

You can also visit your local Family Hub and use your card to collect:

• Healthy Start vitamins – these support you during pregnancy and breastfeeding
• vitamin drops for babies and young children – these are suitable from birth to 4 years old

You can also apply by calling 0300 3307010 or emailing [email protected]